THE SCOOP

Jewelry maker | Sun worshiper | Mountain Lover

Founded in 2012 by designer Simone Jeanette, Siren Jewelry was born on the shores of Maui, Hawaii, after she moved there from Los Angeles following her graduation from FIDM with a degree in Marketing & Buying. What began as a personal creative journey quickly blossomed into a beloved brand rooted in gratitude, intention, and the beauty of everyday life.

For over eight years, Simone and her husband Sean nurtured and expanded the brand from the vibrant San Francisco Bay Area. They now reside in San Luis Obispo, where the inspiring landscapes of California, its coastal waters, mountain rivers, and tranquil lakes, continue to influence every design.

At Siren Jewelry, we understand the importance of quality pieces made for daily wear. Each collection is thoughtfully crafted with enduring materials and a deep appreciation for nature, adventure, and authentic self-expression.

We’re endlessly grateful for the love and support our small family business has received over the years. Please feel free to reach out with any questions. We’d love to hear from you!